'Foolish' Small Business Idea: A wild colored and patterned ball created by blowing up a balloon inside a sturdy cloth sack.
Start-up Capital: Not known.
How small business idea was launched: By the New York City toy company, Catco, Inc.
Sales: Toy shops
Earnings: The Balzac Balloon Ball sales have topped $100 million. Mary was hired as vice president of marketing, for Catco, Inc. at a salary of $200,000 a year.
Mary Rodas started in the toy business, at the tender age of just 4 yrs. Her dad worked as a janitor at a New Jersey apartment building where the toy executive, Donald Spector, lived. Over the years Donald gave Mary new products to test.
She proved to be an amazing judge of what kids like, her opinions always right on target. At 14 years old, Mary was helping Donald Spector to pick out so many winners that he hired her as vice president of marketing, on a salary of $200,000 a year.
Mary scored an instant success with the 'Balzac', a ball made by blowing up a balloon inside a sturdy cloth sack. When Mary suggested wild colors and patterns should go on the sack, sales shot through the roof - topping $100million. Mary Rodas, at the age of 14, was earning $200,000 a year.